Final Project-Objectives

When starting out a new company it's necessary to set goals, budgets, know their competition, etc. It's also very important to have a strategic short term and long term plan so you don't fall into a unexpected rut that you're unable to pull yourself out of. "Developing the promotion budget by (1) defining specific objectives, (2) determining the tasks that must be performed to achieve these objectives, and (3) estimating the costs of performing these tasks. "(Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions pg 389. Pretty in Pink will stay loyal to there customers always producing something new and up to date keeping people interested. Our distillation process will always remain to its fullest and we will continue producing a good quality vodka. Our marketing strategies will always be changing do to new marketing tools that work the best and appeal to the majority of consumers. Will will never let you down with the fresh strawberry burst of flavor. We will continue producing the amazing tastes of the freshest fruit on the market. We will cater to our guests by always keeping them informed on the newest product of ours offered.